A well-developed SEO plan can help target quality traffic, making it an essential aspect of any successful inbound strategy.
Outbound strategies let you reach out to consumers whether they want the information you’re offering or not. But inbound marketing plans give you access to prospective clients searching for products or services similar to yours.
OneLittleWeb’s content marketing and SEO services allow large and small companies to improve their search engine results exponentially.
The case study below highlights how we helped clients increase their SEO traffic from 180K+ to 500K+ estimated per month – in just one year.
Overview
ClientIndustry: Woodworking Tools
Started working with OneLittleWeb: December 2019
Organic Traffic When Started with us: 55K (Ahrefs) – Estimated 180K real traffic.
The client approached us in December 2019 with limited organic traffic. They wanted to double their organic traffic within a year.
Guess what?
Over the next year, we worked with them on comprehensive SEO and content marketing campaigns that increased their organic traffic by 3X.
Our tailored content marketing and backlink strategy enabled them to improve their estimated real organic traffic from 180K to 500K per month!
How Did We Pull This Off?
Working with this client has been one of the most memorable experiences in my entire SEO career.
While the client himself was taking care of the on-going content publication on their website, we were taking care of their off-page (backlinks) optimization.
Here’s how we made it possible:
Step-1: Identifying the problem
The client was hit by an algorithm update just before they started working with Onelittleweb. We started off by ascertaining the reason for their search engine traffic drop. We figured out the following problems:
● Lack of niche-relevant high-authority backlinks.
We spent the first couple of weeks speeding up the website because mobile optimization was our topmost priority. We also tweaked the content for better search intent.
Step-2: Identifying the low-hanging fruits
The next step was to figure out the growth potential. We decided to identify 20-30 pages that showed up on the 2nd to 15th pages of Google search results. Next, we prioritized fixing on-page optimization of those pages and followed by some strategic backlinks.
Step-3: Identifying promising content
When the client joined us, they had 300+ pieces of content published on their website – not all of them were easy to rank. We decided to work with 20 content pieces that contained easy-to-rank keywords in search volume.
Step-4: Tailor-made blogger outreach
Our experienced team started reaching out to niche-relevant websites with high domain authority and organic traffic to secure backlinks.
Now that we already had around 50 target pages (30 low-hanging fruits and 20 promising content pieces) to build backlinks for, we knew exactly what we needed – the niche, the number of backlinks, and the DA/DR of the domains.
The result?
From January 2020 to December 2020, our team has successfully secured 250+ guest post backlinks for this client.
Here is a breakdown of the backlinks we secured for this client.
Plan
Number of Backlinks
Avg. Referring Domain Traffic
DA50+
90
30000
DA40+
80
10000
DA30+
50
5000
DA20+
30
3000
Our priority was to secure niche relevant, in-content backlinks from domains with high organic traffic.
Now It’s Your Turn
So, this is their story. Even a Google algorithm update couldn’t stop them from building traffic. They knew they needed help and turned to us for relevant and expert assistance.
And what did we do?
We worked closely with the client to help them achieve their traffic goals. What we did wasn’t quick, easy, or cheap, but it was effective.
Now let’s hear from you: do you want to see your web traffic skyrocket as they did?
Whether you need backlinks, web content, or managed SEO – we got you covered.
Try our welcome offer today; I promise you’ll be happy with the results!
Sujan Sarkar is one of the co-founders of OneLittleWeb. He leads the agency with over a decade of experience.
In 2018, he founded OneLittleWeb, driven by a vision to fill a void in the industry, providing top-quality SEO and backlink services.
His impressive track record includes crafting over 25,000 backlinks for more than 1100 clients, generating over 1 billion in traffic. This has earned him a significant presence in the SEO realm.
He successfully leads a dedicated team of 65+ SEO professionals, focused on helping SaaS and Enterprises scale their organic traffic.
Sujan firmly believes that the best backlinks are not paid for but earned through high-quality content and strategic relationships.
Every day, he works tirelessly to position your business at the forefront of your customers’ minds, striving to elevate your brand’s visibility and authority.
His daily inspiration centers around securing client features on top-tier publications like Forbes, MSN, BBC, Yahoo, and many more. He leverages the right SEO strategies to achieve this mission.